Campaign resources are freely available for use by individual advocates or non-profit organisations. Commercial companies who wish to use these resources should contact us for approval.

Suggested Activities

Share Your Daily/Weekly Step Count: Engage with the ’50 Million Steps’ community by sharing your daily step count on social media.

Share a Selfie from Your Walk: Capture and share moments from your walks. Share your selfies on social media using the campaign hashtags #50MillionSteps #StepAgainstStigma.

Post Facts About Epilepsy: Our Toolkit (coming soon) includes samples of social media posts, logos, and graphics you can use to dispel common myths and misconceptions about epilepsy.

Walk and Talk: Organise a “Walk and Talk” event in your school, workplace, or local neighbourhood. This is a great opportunity to provide a space for open discussions about epilepsy, promoting understanding, and connecting communities.

Sponsored Walk: Encourage friends, family, and colleagues to sponsor each participant based on the number of steps they take.

Step Challenges: Create weekly step challenges with different themes or goals, for example, “High Energy Steps.”

Fitness Classes: Partner with fitness studios or trainers to organise special fitness classes or workouts focused on step counts.

Get Creative!

In the ’50 Million Steps’ campaign, there’s no one-size-fits-all approach to taking par. So let your imagination run wild and get creative with your steps!

🚴‍♂️Biking: Pedal your way to our goal! Whether it’s a leisurely ride or an exhilarating cycling session, log those cycling miles!

🕺Dance Your Heart Out: Turn up the music and dance your way towards #50MillionSteps. Why not organise a dance-a-thon, where participants can log their dance sessions as steps?

🧘‍♀️Step and Stretch: Combine your regular yoga, pilates, or Tai Chi routine with your daily steps. Perhaps a mindful walk to a serene outdoor spot for your yoga practice or integrating steps into your warm-up and cool-down.

🏊‍♂️ Swim the Distance If you love the water, each lap in the pool adds to our final step count.

⛷️Skiing or Snowboarding: Embrace the winter wonderland and turn your snowy adventures into steps.

Whatever activity you choose we want to see and hear about it! Be sure to tag us on your social media and share your pictures with us!

Calculate Your Steps

You can use a Fitbit or a step counter to keep track of your steps. Or you can estimate your steps. As a reference, there are approximately 1,350 steps in a kilometre The average person covers around 3.8 kilometres after taking 5,000 steps.

Converting steps to other forms of physical activity like running, yoga, or dancing involves estimating the equivalent energy expenditure or time spent based on typical associations.

Download Our Step Conversion Chart Here



Social Media Graphics

X (formerly Twitter) Image Header

50 Million Steps Twitter Images 2023

Facebook Post (Square)


Visit International Epilepsy Day Campaign Resources to view more social media graphics

Instagram Post (Square)

Selfie Card

This blank template can be customized with your own logo and images. Why not use it to share a selfie from your walk and share it on social media?

Note: This template was designed using Canva. If you’re unfamiliar with Canva you can follow a tutorial here

Facts About Epilepsy

To help you share relevant facts and figures across social networks, we’ve developed a document which you can download below.

IGAP Unpacked

A practical guide to WHO’s 10-year Intersectoral Global Action Plan on Epilepsy and other Neurological Disorders (2022-2031)